The third event of the IKU Marketing Club was organized with the participation of  Neuro-mar, Neuro Marketing and Communications Consulting Founder & Neuromarketing Consultant / Turkey and Middle East Representative Seda Genç on March 20, 2021 Saturday. The head of the IKU Marketing Club Sabri Öztürk also attended the event in which Marketing Club Consultant Lecturer Emine Anık was the moderator. After Seda Genç's presentation on "Neuromarketing", the event ended with answering the questions of the participants.