LECTURER GÖZDE KUZU HOSTED ILGAZ GÜLER IN THE SPONSORSHIP LESSON

Within the scope of "Sponsorship" lectures of Gözde Kuzu, Head of Program of Public Relations and Publicity of IKU Vocational School, an e-seminar was held on Wednesday, April 21, 2021, in which Ilgaz Güler, Country Manager of Spectrum Brands Inc Turkey, was a speaker. Drawing attention to the advertising, marketing and public relations purposes of sponsorship, Güler explained the sponsorship projects they carried out, the sponsorship communication process and the effects of using sports team sponsorship as a marketing tool on brand image with examples.

"EMPLOYEE EXPERIENCE IN THE BANKING SECTOR DURING THE PANDEMIC PERIOD"

Istanbul Kültür University Vocational School Program of Banking and Insurance organized an e-seminar titled “Employee Experience in the Banking Sector During Pandemic Period”. Cenk Akıncılar, Deputy General Manager of Human Resources at QNB Finansbank, was the guest of the event, where Head of the Program of Banking and Insurance Evening Education Lecturer Berrak Köten was the moderator.