E-Commerce and Marketing organized an event titled "Content Marketing: Past, Present and Future" on Tuesday, December 14, where Enes Akgül from the icerikbulutu.com team was the speaker. In the event held as a hybrid; Current examples of content marketing were discussed, and students' questions, especially about internship, were answered. At the end of the event, students were given a gift code for “Applied Digital Content Production Training”.

Program of E-Commerce and Marketing organized a hybrid event titled “Attracting the User: How Performance Marketing Agencies Work?” on Thursday, December 9. In the event where Mehmet Cemre Çetin and Tevfik Mert Azizoğlu from the SEOZEO team were speakers, the topics of "Search Engine Optimization", "Digital Advertising" and "Big Data" were evaluated through current examples.

Air Albania Captain Arif Murat Sağsak was the guest of the "Weight and Balance" course given by Lecturer Evren Yılmaz, an academician of IKU Vocational School (MYO) Program of Flight Operations Management. Sağsak shared his professional experiences with the 1st and 2nd year students of the Program of Flight Operations Management under the title of "Flight Dispatcher with the Captain's Perspective".